Company History

Surety United National Insurance Agency, otherwise known as SUN Insurance Agency, was established in Seattle in 1959 by two talented entrepreneurs, Ralf Hatfield and David Valenti. Prior to starting the Seattle company, Hatfield was a successful Sales Manager of Public Employees Mutual Insurance Company, known today as PEMCO Insurance, and Valenti was a PEMIC Sales Agent.

In the early days, SUN Insurance Agency operated inside the Price Mart Store in North Seattle at 155th and Aurora Avenue North. Price Mart was part of the Value Mart retail store chain. The local independent insurance agency operated under the name Price Mart Insurance Agency.

In September of 1959 a local three year “in house” PEMCO Insurance Agent, Max Zoretic, purchased Ralf Hatfield’s shares in the local independent agency, becoming the Managing General Partner for SUN Insurance Agency. Not soon thereafter, Dave Valenti sold his shares in SUN Insurance Agency.

SUN Insurance Agency is a corporation licensed as an independent insurance agent and appointed by local and national insurers to solicit applications for insurance on their behalf. Our Line of Authority is: Property, Casualty, Life, and Disability. Our CIC and WAOIC Code are: 38569.

We are a Washington State Domiciled Corporation, our office is in Shoreline Washington located in North Seattle. The current SUN Insurance Agency  Shareholders are Marcia C. White | President and Co-Principal; and Daniel F. Zoretic | Vice-President and Co-Principal.

Max Zoretic is now retired as CEO, but is still active with all aspects of passing on his 50+ year legacy to a second Zoretic generation, by dedicating his efforts in helping to mold the up and coming third Zoretic generation partner in the coming years, and diligently working in the creation efforts of Zoretic Properties, LLC.

All of this has been a true blessing and labor of love! Our Seattle clients and colleagues alike have grown to develop great admiration, respect, and loyalty to SUN Insurance Agency, our business model and the independent insurance agency distribution channel. We hope that you too will have an opportunity to experience the difference! Welcome.